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Australia's largest and most well-known wine company is Treasury Wine Estates Shares (ASX TWE) (ASX TWE). Because of its recent success in Asia, the stock price of the company has gone up. As a result of its expansion into the Asian market and years of steady profit growth in all major countries, TWE share has become a wine company with a bright future.

If the company doesn't tighten its rules on personal shoppers, things like the sale of fake goods in Chinese markets could hurt its reputation and cause sales to drop.

Monday, May 17, 2018 Because of a recent article in the Australian Financial Review about the oversupply of wine at Treasury Wine Estates in China, we now see things in a different way. Here is the latest news about stocks.

The Australian Securities Exchange is where shares of Treasury Wine Estates (TWE ASX) are bought and sold.

Foster's Group lost Australian Treasury Wine Estates Limited (ASX TWE) in 2011. The company is one of the top five winemakers in the world. It has Australian brands like Penfolds in its portfolio.

Treasury has more than 130 vineyards spread out over 13,000 acres of land. It is worth $12.9 billion on the market, which is about 10 times more than its main competitor, Australian Vintage.

What Treasury Wine Estates has done in Asia is very impressive

After many rounds of consolidation in Australia's wine industry, TWE, the largest and most powerful wine company in the country, bought out Penfold and Wynns, two of the country's top five wine brands.

TWE focuses on Australia and New Zealand, the United States, Europe, and Asia, which are four of the most important markets in the world. These four markets have grown very much.

Most of the Australian and New Zealand wine market is controlled by Treasury Wine Estates. During the 2017 fiscal year, the Australian and New Zealand market made $591 million, which was five times more than its main competitors. During this time, the markets in Europe were growing and doing well.

Out of these four important regions, the Asian market has quickly become the one with the highest percentage of EBIT and the most growth potential. The table below shows that the Asian market is expected to grow by 11% each year over the next five years.

The Asian market is set to help the group grow even more. For example, TWE plans to open warehouses in China in the first half of 2018, which shows how the market is still growing. TWE's dedication to the Asian market is a good sign for its growth in the future.

Why China's tariff obligations are good How to understand Treasury Wine Estates

In 2017, Australia sent $848 million worth of wine to China, which was 63% more than in 2016. According to the Explanatory Schedule of Chinese Tax Commitments, the Chinese tariff on Australian wine will go from 14% to 0% over the next five years, which helps to explain some of this.

With this deal, Chinese people who buy Australian wine will spend a lot less. One of the best winemakers in Australia, TWE, increased its earnings by 37.4% in the first half of 2018. This was due to strong demand in Asia and a 47% rise in the price of its shares in FY17.

TWE stock has a good chance of going up

Based on both qualitative and quantitative measures, it looks like TWE will be the best wine company in the country in the near future. TWE's future will be a lot brighter if it stays focused on the Asian market and grows, for example by adding on to its warehouses in China.

Remember that we give information on stocks that aren't always trading at a discount or in a good technical position. Check out our High Conviction Report if you want to find the best entry price, exit price, and stop loss level to get the best returns.

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The daigou industry, which is made up of independent Chinese retail consultants, works to improve distribution channels and increase sales of Australian wine. Chinese daigou, who are sometimes called personal shoppers, buy wine in their own country, send it to China, and then mark it up. Even though sales of Australian wine are going up, the company could be in danger because Chinese law is changing. Costs that go up because of new tariffs or other things would have a big effect on sales.

The Australian government could also limit how much wine people can buy, like it did with baby formula. Items made in China that look like they came from Treasury Wine Estates could also hurt the brand's reputation and sales.

Wine Australia, which is in charge of regulating the country's wine exports, has said that it will have more power to check up on exporters and stop the sale of fake wines to other countries. It will also be able to reject or suspend export licenses.